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It's On You Studios Powered by Real Direction, It's On You Studios creates impactful interactive experiences that reflect real-life challenges.

 

We believe in storytelling that empowers young people through choices that matter.

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OUR GAMES

IT'S ON YOU!
LAWRENCE

"Lawrence" is a story-driven FMV game that follows a young man facing the pull between his ambitions and street life, with seven different endings based on the player's choices.

Game Summary
​Lawrence is a young man with dreams of helping his family and becoming a rapper.

 

Living in an environment with limited resources, he’s tempted by the fast money offered by street life. Players guide Lawrence through critical decisions, each leading to one of seven possible endings.

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Lawrence Trailer

Lawrence Trailer

Lawrence Key Features

Choice-Driven Narrative

Players make impactful decisions that determine Lawrence’s future.

Realistic Outcomes

Choices show both the potential rewards and risks of Lawrence's path, immersing players in a story that feels real and relevant.

BBC News Exclusive

BBC News Exclusive

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OUR GAMES

IT'S ON YOU!
CURTIS

"It's On You" is a narrative-driven FMV game that puts you in the role of Curtis.

 

Every choice you make impacts your future and those around you, with three different possible endings shaped by your decisions.

Game Summary

Caught between two drastically different futures, Curtis faces the pull of a crime-ridden life, influenced by gang grooming in his community, and the possibility of a career in international football.

 

Players navigate the complexities of Curtis's life through interactive elements like text messaging, phone calls, and social media posts, making each decision count.

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CURTIS TRAILER

CURTIS TRAILER

Curtis Key Features

Interactive Choices

Decisions influence Curtis’s relationships, reputation, and ultimate path.

Authentic Scenarios

Real-life challenges are mirrored through interactive elements that immerse players in Curtis's story.

Multiple Endings

With three distinct endings, players can explore various paths and outcomes, highlighting the importance of every choice.

ITV News Exclusive

ITV News Exclusive

Why Play With us?

Real Choices, Real Impact

Stories shaped by lived experiences, designed to educate and empower.

Immersive Engagement

Unique interactive elements and multiple endings make each playthrough a personal journey.

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FOUNDER& CEO

INTRODUCING
LUKE CATO

Luke Cato, founder of Real Direction, is a pioneering Black game developer with a unique vision for storytelling in the full-motion video (FMV) gaming sector.

 

His journey began while working with vulnerable children at risk, where he used an iPad to create educational movies that inspired and stimulated young people.

 

Today, Luke’s mission is to lead a resurgence of FMV gaming, bringing fresh narratives to a wider audience. Recognised nationally and internationally for his work, he continues to break new ground by building a catalogue of FMV content that empowers young people and brings vital, impactful stories to life.

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